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Orphan pages: the quiet SEO leak

An orphan page exists but has no internal links pointing at it. Visitors cannot reach it by browsing and crawlers may never find it.

How they appear

Old campaigns, drafts that went live, and pages removed from menus.

How to fix

Decide if the page is still useful. If yes, link to it from two or three related pages with descriptive anchor text. If not, redirect or remove it.

Check your own site

Run a free audit and see what to fix first.

Run a free audit